Neuro-roast: Vkusno i tochka commercial with Smeshariki
To create a commercial for September 1st, the universes of "Vkusno i tochka" and "Smeshariki" are combined. The project demonstrates a warm family atmosphere after school.
Commercial Concept
The plot is based on a relatable situation: tired children with backpacks sit on the restaurant's veranda. Parents bring them Kids Combo meals, which contain toys featuring Krosh and Nyusha. This instantly changes the children's mood, bringing joy and a sense of celebration.
Production Technologies
Development included script creation, character development, and visual style design. Modern neural networks were used to implement the project:
- Higgsfield Soul
- Nano Banana
- Seedance 2.5
- Suno
- Seedream 5 Pro
The main challenge was animation due to copyright restrictions on using "Smeshariki" images. The Seedance platform blocked some prompts, requiring workarounds to correctly animate scenes.
A key task was ensuring logical interaction between characters and the Kids Combo box. This allowed maintaining narrative coherence and internal logic of what happens on screen.








