Yandex Showed a Mythical Squirrel on a SUP Board

A meme image of a squirrel surfing on a SUP board with the caption "This is not AI" has appeared on billboards in Moscow. Yandex's advertising campaign demonstrates that impressive content is not always created by neural networks.

Next to the image of the furry surfer, videos showing real-world applications of artificial intelligence are being broadcast. Users can see how AI works in search queries, route building in Maps, and weather forecasting.

Critics of the campaign argue that all presented features are also the result of AI work.