REKONFA Conference: Dates, Speakers, and Program

On October 15, the REKONFA conference organized by Yandex Advertising will take place in Moscow at VTB Arena and online. The event will bring together experts to discuss current trends in the advertising market and new technologies.

Speakers will share their experience working in difficult economic conditions and present new platform products.

• Gleb Dobroradnykh will speak about advertising effectiveness in current realities
• Alexey Shokokov will present new products and technological solutions
• Liza Smirnova will discuss 360-degree formats and touchpoints
• Alexander Pushnoy will discuss human-AI interaction
• Alexander Umarov will explain how a personalized approach helps with customer loyalty
• Yana Churikova will highlight entrepreneurs' challenges
• Tatianamuzhitskaya will cover topics of goals and energy
• Anton Belyaev will talk about the uniqueness of projects loved by viewers

In addition to lectures, guests will have access to the Yandex Advertising product zone, interactive games, quizzes, and networking areas at Yandex Yard and eLama.

Participation in the conference is free. Registration is open to all interested parties over the age of 18.