biznes trend sKFC hires a cat as brand spokesperson
Fast food chain KFC has announced the launch of a unique contest to hire a cat as the brand's spokesperson. The winner will receive an annual contract and become the face of the company's marketing campaigns.
The cat will participate in shooting commercial ads and accompany presentations of the new menu, which includes shrimp items. Additionally, according to the organizers' promise, the winner will become the hero of a special merchandise line for pets.
The financial terms of the contract amount to $2,000 USD, equivalent to approximately 170,000 rubles. The results of the vote and the selection of the most suitable candidate will be announced on October 10.
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