Corporate Website for a Federal Tobacco Retail Chain
Corporate WordPress Website
The project is a high-quality corporate website developed on a modern technology stack with a focus on performance, security, and ease of content management.
Key Implementation Features
-
Custom Design and Frontend
- Design mockups were created in Figma following UX/UI principles.
- Implementation of semantic, valid, and cross-browser markup using HTML5 and SCSS.
- Custom JavaScript modules for interactive site elements.
-
Custom WordPress Development
- Minimal use of plugins to enhance performance and security.
- A flexible content management system built using the Carbon Fields framework.
- Creation of Custom Post Types and Taxonomies for structuring specific content.
- A thoughtful user interface in the admin panel: all site settings are exposed in intuitive custom fields, allowing the client to easily manage all data types.
-
API Integrations
- Telegram API Integration: implemented sending form data (feedback, orders) to specified Telegram chats via a bot.
- Custom Yandex Maps API Integration: an interactive map with specified points, custom design, and behavior is embedded on the site and managed via the admin panel.
-
SEO and Data Markup
- Deep SEO optimization: high loading speed, clean URL structure, optimized meta tags and headings.
- Implementation of semantic markup (Schema.org) and microdata to enhance search engine results display (Rich Snippets).
- Well-thought-out data structure and page hierarchy for improved crawling and indexing.
